Apple must share iPHONE brand name | iPHONE不再是苹果手机的专有名称
Apple has lost the exclusive rights to the name 'iPhone' in China. Apple and Xintong Tiandi, a Chinese company that makes leather goods, had been fighting in Chinese courts since 2012 over the latter’s use of a brand name that Apple feels it owns: ‘iPhone.’ The Chinese company registered the trademark 'iPhone'' in 2007 to make and sell handbags and other leather products branded ‘IPHONE’, and their trademark application in ‘Class 18: Leather Goods' was approved in 2010. Although Apple had actually already registered its own trademark 'iPhone' in the category ‘Class 9: Electrical and Scientific Apparatus’ way back in 2002, their application wasn't approved until 2013. Apple lost the case as they couldn’t prove that 'iPhone'' was already a well-known trademark in China prior to the Chinese company's 2007 registration, with the judge also noting that the iPhones were first sold in mainland China in 2009. The judgement allows the Beijing company to continue to brand its leather products including handbags, purses, and cellphone and passport cases with the name 'iPhone'.
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